Case Study

Full Spectrum VITAMIN K2

Trivium helped InnovixLabs scale Vitamin K2 on Amazon, boosting revenue and profit with a profit-first growth strategy.

Brand & Product

An established supplement brand, known for products such as Vitamin K2, Magnesium, Omega 3, and Probiotics, reached out to us for help.

Despite their strong presence in the retail market, they faced significant challenges with the performance of their Amazon campaigns.

Increase their ad spend by 10X, maintain healthy margins and achieve the same level of scale as their retail business.

Full Service Amazon Agency

PPC
This resulted in 325% increase in ad sales and 38% increase in ROAS.
Creatives Optimization
We revamped them to include their unique selling points and convince shoppers why their products were better than everyone else’s.
Main Image Optimization
This resulted in consistent improvements in CTR, which helped sales tremendously.
DSP
This significantly opened the previous ceiling they had on revenue.
Reviews
We were able to attract a lot of shoppers that wanted to give positive feedback on the product.
Google Ads to Amazon
Noticed improvements in organic ranking, which resulted in a lower Cost-Per-Acquisition.