CASE STUDY
Paradise Naturals
Paradise Naturals is focused on creating natural whole food supplements that fill in the gaps many of us have in our nutrition.
Before Trivium
$0
After Trivium
$62,527.12
Monthly Profit Results
Before Trivium
$0
After Trivium
$21,028.00
PPC SPend
Before Trivium
$0
After Trivium
$9,375.84
Brand & Product
Paradise Naturals offers natural wellness products like bone broth and collagen powders. They use simple, high-quality ingredients to support health and healing for people with busy lifestyles.
Background
This was a new product launch, and the client needed assistance with getting their brand on Amazon. They had strong branding and a solid offering but required an experienced team to plan and execute the launch in a competitive niche with high CPCs.
Objective
Scale sales and increase profitability to turn this into a full-time venture, while freeing up the owner's time to focus on other key aspects of the company.
Services We Provided
Full-Service Amazon Agency
PPC
Conducted keyword and competitor analysis to shape our launch strategy. Starting with a small budget, we scaled spending to boost organic ranking and grow subscribe-and-save numbers. During the launch, we tweaked bids and added negative keywords daily to cut waste. Post-launch, we reduced spending in targeted areas to drive organic growth while testing new campaign types.
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